Mat Best Net Worth 2026#144 INFLUENCERS

Entrepreneur, Social Media Personality, Filmmaker, Author

$0M
Likely $4.5M – $5.5M
Age41b. October 2, 1985
Active2009 - Present
Main sourceMilitary Servicefirst listed
Rank in field#144of 489 influencers
FromAmerican
Estimate, not a disclosed figureConfidence High(8/9 fields known)Band ±10%Last reviewed 30 July 2026How we estimate →

Where the money comes from

Military Service · primaryEntrepreneurshipSocial MediaFilm ProductionBook Sales

Listed in the order our sources give them; the first is treated as primary. We do not publish a percentage split — no public breakdown of this person’s income exists, and inventing one would be a guess.

Is $5M a lot? — against influencers

Ranked #144 of 489 influencers we hold an estimate for.

Mat Best is a name that resonates with many, especially in the world of entertainment and entrepreneurship. He is a former United States Army Ranger, a social media personality, an entrepreneur, and a co-founder of the popular lifestyle brand, Black Rifle Coffee Company. His diverse career path and multiple income streams have significantly contributed to his net worth. As we look forward to 2024, it’s interesting to examine what Mat Best’s net worth might be.

From serving as a United States Army Ranger to becoming an influential entrepreneur and social media personality, Mat Best’s financial journey is multifaceted. His transition from military service to civilian entrepreneurship has seen him build a robust portfolio of income streams.

Mat Best was born on October 2, 1985, in El Paso, Texas. He joined the United States Army at 17 and served for about 12 years. During his military career, he was deployed five times to Iraq and Afghanistan with the 2nd Ranger Battalion of the 75th Ranger Regiment. This period significantly shaped his life and later entrepreneurial ventures.

After leaving the military, Mat Best co-founded Black Rifle Coffee Company, a veteran-owned and operated coffee company. The company has seen substantial growth, significantly contributing to Best's net worth. He has also engaged in other entrepreneurial activities, leveraging his military experience and social media clout to build a varied and successful career.

Given his steady financial growth, it's reasonable to project that Mat Best's net worth will continue to increase by 2024. Current estimates place his net worth at around $7 million, adjusted for inflation. This projected increase hinges on the continued success of his current ventures and potential new opportunities.

Generally, calculating historical wealth for modern figures like Mat Best involves tracking past estimates and applying inflation rates to project future values. Key milestones include:

His entrepreneurial successes and diversified income streams have fueled this consistent growth.

While Mat Best has not publicly detailed a specific financial philosophy, his actions suggest a focus on diversification and leveraging personal brand strength. His ventures span multiple industries, including coffee, entertainment, social media, and literature, signifying a smart approach to risk management and income diversity.

Mat Best's net worth pales in comparison to top-tier business magnates, yet within the realms of veteran entrepreneurs and social media influencers, it remains impressive. His blend of military and entrepreneurial success positions him uniquely among influencers.

Compared to veteran entrepreneurs, Mat features prominently, rivaling others in terms of influence and reach.

In the domain of social media, his earnings align him with successful influencers who leverage niche content to build strong, engaged audiences.

As of 2024, Mat Best's net worth is projected to be around $7 million, adjusted for inflation. 2. What are the primary sources of Mat Best's wealth? His wealth primarily comes from his military service, entrepreneurship (notably Black Rifle Coffee Company), social media presence, film production, and book sales.

While exact figures are undisclosed, the book's status as a New York Times Best Seller suggests significant earnings.

Black Rifle Coffee Company has grown substantially and is a significant contributor to Mat Best's wealth. Exact revenue figures can vary year by year but it's known for its strong fanbase and market presence.

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Questions readers ask

What are the primary sources of Mat Best's wealth?

His wealth primarily comes from his military service, entrepreneurship (notably Black Rifle Coffee Company), social media presence, film production, and book sales.

How much did Mat Best earn from his book “Thank You For My Service”?

While exact figures are undisclosed, the book's status as a New York Times Best Seller suggests significant earnings.

How successful is Black Rifle Coffee Company?

Black Rifle Coffee Company has grown substantially and is a significant contributor to Mat Best's wealth. Exact revenue figures can vary year by year but it's known for its strong fanbase and market presence.

Has Mat Best been involved in any other business ventures?

Yes, aside from Black Rifle Coffee Company, Mat Best has been involved in film production and maintains an active, lucrative social media presence.

About this figureNet worth estimates on this site are compiled from public sources and comparable transactions. They are not audited, not confirmed by the subject, and will change. This page was last reviewed on 30 July 2026. Tell us if something is wrong.